Variable Universal Life Insurance Policies

Take control of your family’s financial future with permanent protection and potential cash value growth.

What is variable universal life insurance?

Variable universal life insurance offers long-term coverage plus the potential to build cash value through underlying investment options. After you die, your policy can help meet the financial needs of the people you love. It may also help meet your needs while you’re still living. It offers: 

How do variable universal life insurance policies work?

To build cash value, you can make payments beyond the cost of insurance and other charges/expenses. This money goes into underlying investment options that include equity, bond, and money market portfolios. Any cash value growth within your policy is tax deferred. Plus:

  • Based on your goals, time frame, and comfort level with risk, you choose from the available underlying investment options.
  • Your policy’s cash value can increase or decrease depending on how your selected investments perform.
  • You can access the policy’s cash value for personal use through loans and/or withdrawals.
  • You should periodically check your investments’ performance and adjust as needed.

Our financial professionals can help you decide if a policy is right for you. They can help determine your tolerance for risk and investment options that may be appropriate for your goals and needs.

What variable universal life policies does Prudential offer?

Through our carriers, Pruco Life Insurance Company and Pruco Life Insurance Company of New Jersey, we offer variable universal life insurance policies aligned to different financial goals. Along with providing a death benefit, each policy offers flexible premium payments, optional ways (riders) to tailor your policy, and a no-lapse coverage guarantee.

Have questions about Prudential’s universal life insurance policies? We have answers.

 

Explore your life insurance options 

Footnote

 

You can access life insurance policy cash values through withdrawals and loans. Interest is charged on loans. In general, loans are not taxable. Withdrawals are taxable to the extent they exceed basis in the policy. If you take a loan and do not pay it back before the policy lapses or is canceled or the insured dies, this will cause immediate taxation to the extent of gain in the policy. Unpaid loans and withdrawals reduce cash values and policy benefits and can also reduce the length of the guarantee against lapse; this can cause the policy to lapse and/or have tax consequences. If a policy is a Modified Endowment Contract (MEC), distributions (including loans) are taxable to the extent of income in the policy; plus, an additional 10% federal income tax penalty may apply. Please consult your tax advisor for advice about your own situation.

About the no-lapse guarantee

Generally, the more premiums you pay, the longer the guarantee will last. The length of the guarantee will vary and may or may not keep your policy in effect for the length of time you want. The guarantee is based on several factors, including:

  • The amount and timing of your premium payments
  • How often you pay premiums
  • Whether you take any policy loans or withdrawals

Please note that, by paying only the premium required for the guarantee, you may be forgoing the potential to build tax-deferred cash value. While these policies offer the potential to build cash value, this is not their primary purpose.

Canceling your policy

If you choose to cancel your policy within a certain number of years, you will incur a surrender charge. For VUL Protector and PruLife SVUL Protector, these charges apply for the first 14 years (9 years in NY only); for PruLife Custom Premier II, they apply for the first 10 years. The surrender charges, which decline over these years, reduce the policy’s cash surrender value. The policy’s cash surrender value is the accumulated value less the surrender charges and any outstanding loans. Other charges include but are not limited to premium-based administrative charges and monthly charges, including the cost of insurance.

Other important information

Guarantees are based on the claims-paying ability of the issuing insurance company and do not apply to the underlying investment options.

PruLife Custom Premier II, VUL Protector, and PruLife SVUL Protector are issued by Pruco Life Insurance Company in all states except New York, where they are issued by Pruco Life Insurance Company of New Jersey, and offered through Pruco Securities, LLC (member SIPC). All are Prudential Financial companies located in Newark, NJ. Each is solely responsible for its own financial condition and contractual obligations. They are also offered by broker-dealers who have an agreement with Pruco Securities, LLC. The PruLife Custom Premier II contract number is VUL-2023 or ICC23-VUL. The VUL Protector contract number is  VULPR-2025 or ICC25-VULPR and may be followed by a state code. The PruLife SVUL Protector contract number is SVULPR-2021 or ICC21 SVULPR and may be followed by a state code. SVUL Protector may not be available in all states.

Our policies contain exclusions, limitations, reductions in benefits, and terms for keeping them in force. A financial professional can provide you with costs and complete details.

Please consider the investment objectives, risks, and charges and expenses carefully before investing in the contract and/or underlying portfolios. The prospectus and, if available, the summary prospectus contain this, as well as other important information. You can obtain a copy of the prospectus here. You should read the prospectus carefully before investing.

It is possible to lose money by investing in securities.

 

 

 

For Compliance Use Only 1007021-2

For Compliance Use Only:1007021-00012-00  Ed. 06/2025

 

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